The Power of Habit: Why We Do What We Do, and How to Change

Cijena: 99,00 kn

Trenutno nedostupno


Opis proizvoda

Autori Charles Duhigg
Opis Why do we do develop habits? And how can we change them?

We can always change. In The Power of Habit, award-winning New York Times business reporter Charles Duhigg translates cutting-edge behavioural science into practical self-improvement action, distilling advanced neuroscience into fascinating narratives of transformation.

Why can some people and companies change overnight, and some stay stuck in their old ruts? The answer lies deep in the human brain, and The Power of Habits reveals the secret pressure points that can change a life. From Olympic swimmer Michael Phelps to Martin Luther King Jr., from the CEO of Starbucks to the locker rooms of the NFL, Duhigg explores the incredible results of keystone habits, and how they can make all the difference between billions and millions, failure and success - or even life and death.

The Power of Habit makes an exhilarating case: the key to almost any door in life is instilling the right habit. From exercise to weight loss, childrearing to productivity, market disruption to social revolution, and above all success, the right habits can change everything.

Habits aren''t destiny. They''re science, one which can transform our businesses, our communities, and our lives.
Šifra 172530
Uvez meki
Broj stranica 400
Godina izdanja 2013
ISBN 9781847946249
Tip proizvoda Strana knjiga